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Jan. 14, 2009
[LG triples the winning triangle ]

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LG Electronics offers best-of-the-best buys with amazing offers for DSF 2009

Global digital leader LG Electronics has added fabulous joys to this year's Dubai Shopping Festival, which is the largest shopping festival in the Middle East, by offering their customers the Winning Triangle. DSF 2009 offer campaign is themed "WINNING WAS NEVER SO INSTANT".


Apart from offering its customers the best-of-the-best buying prices during DSF 2009 for a selection of its Home Entertainment products, LG is also offering a triple fold winning offer. Upon the purchase of selected LCD/Plasma TV and Audio/ Video products, customers will be entitled to an instant LG gift. Different products offer different and exciting LG gifts such as stylish home theatre systems, trendy mobile phones, portable DVD players, digital photo frames and DVD players with HDMI option.

Moreover, customers can benefit from having the offer of two free transactions done at a Western Union point of service anywhere in the world.

Last but not the least, customers can also take back home their LG product for free with 100 per cent Cash Back offer through surprise vouchers placed inside the product box.

"We are delighted to be a part of the region's biggest shopping extravaganza," said Mr. H.S. Paik, President of LG Electronics Gulf. "DSF is a special time for us to attract serious shoppers and reward brand loyalty. This year, we have tripled the joy of purchasing LG products by offering the winning triangle."
Furthermore, LG Electronics partnering with 'Al Yousuf Electronics' is a supporting sponsor for DSF 2009, which draws millions of shoppers from around the world every year.
This year, LG is conducting an extensive campaign celebrating its market leadership for five consecutive years in Home Appliances across UAE. The campaign initiated in December 2008 and will run until March 2009, and coinciding with the Dubai Shopping Festival.

During this campaign, LG is offering its customers three exciting rewards, thus using the same tripling formula. First, LG will exchange any old washing machine or refrigerator for new LG products. It is also offering for free, a two year extended warranty on all LG Home Appliances products. Moreover, customers can also get loyalty gifts upon their purchase such as receiving a one-year supply of detergent or a microwave oven.

"The most important thing you can share with family is time. This is the driving principle at LG Home Appliances," said Mr. H.S. Paik. "That's why, LG has devised the new Healthy Living collection which is involved in this campaign to give families total peace of mind thus allowing them to spend quality time with each other."
The LG Healthy Living collection comprises of Solar DOM Steam Oven, Steam Washing Machine, Side by Side Refrigerator, Air Purifier and the Kompressor Vacuum Cleaner and is available at all Al Yousuf Electronics showroom across the UAE.
With an increase of 30% per cent during DSF 2008, compared to the same period in 2007, LG hopes to capitalize this year as well on the massive DSF footfall.

The LG DSF 2009 offer is valid at all Carrefour, Sharaf DG, Plug Ins, Lulu , Jacky's, Geant, Emax, E4U, HyperPanda and all other major electronic outlets in Dubai throughout the DSF period (Jan 15th ~ Feb 15th 2009).
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